From Towing to Non Tech Ninja

Portrait of Michael Gray outdoors with soft lighting, representing his non tech ninja story from towing to affiliate marketing.

The Non Tech Ninja Story

I tell people Non Tech Ninja started by accident, but that’s only half true. I spent more than three decades in towing. Long nights. Cold mornings. Plenty of breakdowns that had nothing to do with cars. When retirement came into view, I wanted something that didn’t drain me. I also wanted to teach what I’d learned the hard way.

Trying to figure out the online space felt like walking into a crowded shop where every vendor yelled the same promise. Fast money. Easy wins. No effort. I tried a few of those products. They went nowhere.

Wealthy Affiliate Is Where I Learned

Wealthy Affiliate was the first place that didn’t feel like a joke. Real people. Real training. Actual steps that didn’t talk down to you. For once, I could see how an online business might fit into my life instead of taking it over.

Non Tech Ninja grew from that shift. I built it for people who feel out of place around tech. Folks who want to learn without feeling talked over. People who want clear steps, not smoke and mirrors. I’m not here to hype anything. I’m here to guide the way I wish someone had guided me.

The towing world shaped how I teach. You learn patience on the side of the highway, and learn how to keep calm when someone’s having a bad day. I learned how to explain things without making them feel small. Those habits came with me when I stepped into affiliate marketing.

That’s why I stand behind Wealthy Affiliate. The community moves at a steady pace. You get people who answer questions without acting like they invented the internet. You learn research, writing, and simple habits that bring in long-term results. Nothing fancy. Just steady work that pays off when you stick with it.

Inside Non Tech Ninja

Inside Non Tech Ninja, we move together. You ask questions, test ideas, share what works, and see progress because you’re not trying to figure this out alone. I’ve seen new marketers build their first income. I’ve seen business owners fix old mistakes and start fresh. Watching that click happen never gets old.

I bring pieces of my life into this work. Long walks help me clear my head. Books spark ideas I pass on. Even quiet moments remind me why I teach—because someone out there is stuck where I once was.

If you want a clear path into affiliate marketing without the nonsense, you’re in the right place. I’m here. The community’s here. The only thing left is your next step.

Are you ready to take it?


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